I managed an £85 million retail operation and 1,600 people for 16 years.

Then I walked away, moved to rural Portugal, and built a completely different life beside a river. Seven years. Tents, caravans, yurts, ruins, stone houses. Every mistake going.

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Along the way I trained in CBT, NLP, and life coaching. Ran a healing centre for five years.

Bought three properties in Portugal. Built 2 successful Airbnbs and a retreat business from nothing.

My photography has been published internationally.

I've been filmed twice on Ben Fogle's New Lives in the Wild, broadcast in 42 countries.

 

But none of that is really why people book.

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They book because something feels off and they need someone who'll be straight with them.

 

I can help you with:

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Leaving corporate life and making the leap into something real.

 

Changing direction when the life you've built doesn't fit anymore.

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Business decisions — strategy, leadership, scaling, knowing when to push and when to walk away.

 

Moving to Portugal — the reality, not the fantasy.

 

Finding rural property or land and knowing what to look out for before you sign anything.

 

Going off-grid or creating an alternative living setup.

 

Building a retreat business or Airbnb from nothing.

 

Navigating Portuguese bureaucracy .

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Photography as a practice.

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And the mindset work underneath all of it — the fear, the doubt, the patterns that keep you stuck.

 

What I don't do:

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Tax advice. Immigration law. Financial planning. If you need those, I'll point you in the right direction.

 

What you get:

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A straight conversation with someone who's lived it. No scripts. No fluff. Just honesty.

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